One month prior to the official launch date, New Holland gave media a preview of its new farm equipment lineup for model year 2015. Mark Hooper, New Holland’s marketing director for North America, says 2015 is a significant launch year for hay and forage equipment, in particular, which is where the company has its roots. Over half of the new products, and there are 25 of them in all, are designed for this segment.
New Holland’s new hay and forage lineup includes balers, wheel rakes, self-propelled forage harvesters, self-propelled windrowers, mower conditioners and new mid-size tractors. (We covered products in the cash-crop segment in an earlier report).
Products reps gave us a walk-around tour of each product in July, during the company’s preview event held at company headquarters in New Holland, Penn. Here’s what we learned.
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