CanAm is serious about competing in the sidebyside utility vehicle market as shown by its new Defender lineup Farmers will find a range of agfriendly features offered by the company

Can-Am is serious about competing in the side-by-side utility vehicle market as shown by its new Defender lineup. Farmers will find a range of ag-friendly features offered by the company.

New player in side-by-side market

Can Am sets its competitive target and builds a side-by-side with a wide range of features. Farmers are a key market for the new machine.

If you're entering a new market with a product, the first step is to get a solid understanding of how the customer uses similar products. That gives engineers guidance that should provide at least some competitive edge. At least that's what the folks at Can-Am did when they developed their new Defender side-by-side utility vehicle.

“We talked to a lot of people, we went to their farms, we did a day-in-the-life with them,” says Matt Tandrup, Can-Am's design and innovation manager. “We threw hay bales with farmers and tried to find out how they use their side-by-side, and we wanted to see if we could make a better one.”

The result is a machine that offers plenty of power, a wide range of features and sleek looks to take on a competitive market. The company's engineers have invested that farm-learned knowledge to create a versatile, feature-rich machine.

The Defender line offers two Rotax V-twin heavy-duty utility, rear-mounted engine options. The HD10 offers 72 hp at 976cc; the HD8 offers 50 hp at 800cc. The Pro-Torq transmission enhances low-speed riding with smoother power delivery and hill descent control offers smooth and predictable deceleration. The vehicle has a four-mode traction system and three selectable driving modes, which can be set depending on the situation and driver. The Defender also has a digitally-encoded security system with three programmable keys, all located under the hood so they can’t be easily changed. Work key limits to 25 mph; standard key limits to 44 mph and 10% torque reduction; performance key has no restriction.

The separated differential helps give the Defender a nice, tight turning radius, too, which is two feet shorter in a full circle than its closest competitor. Its dynamic power steering capabilities make those quick turns even easier and faster – think moving cows or negotiating creeks.

Taking care

Tandrup says among the top requirements they heard from farmers? Easy maintenance. The Defender is designed to be maintenance-free for one year – 1,865 miles or 200 hours. It has a fully-welded frame that makes it strong and easy to service and a high-rigidity chassis it to make it more automotive-like: no squeaking or rattling as you drive around. 

The Can-Am folks also worked in a host of features and options that make the Defender both fun and useful to drive. The bumper has an integrated back step with a protective anti-corrosion coating. A body side protector keeps you from getting hung up on fence posts and keeps livestock away from the wheels. It’s built for long range with a 10.6-gallon fuel tank.

The Defender was designed to tow up to 2,000 pounds and carry up to 1,000 pounds, with a 56% rear and 44% front weight distribution. Tandrup says they designed the bed with recesses to corral 5-gallon buckets, and steel anchors for tie downs. Can-Am’s LinQ is a quarter-turn quick connect system, and there are 14 located on the top of the bed box. Notches let you divide the box in a variety of ways with plywood, and the tailgate offers 250-pound capacity. With a high-capacity bed, the Defender was designed with well-planned assist and dump points to make it easy. An electric power tilt option lets you fully lift in 20 seconds.  

A bed wall extender option lets you triple the capacity of the box; top panels fold down and the rear door can be latched open or removed.

Up front options

In the front, there’s a 40/20/40 split bench seat for three adults, featuring heavy-duty vinyl and angled corners for easier entry and less wear. A foldable center console with armrest and cup holder comes on the XT model; look for four cup holders on most models. The flip-up seat offers a waterproof storage bucket underneath. You can also pull that out, leave the seat up and you have a completely flat floor space – ideal for taking your farm dog to the pasture. The dash features a removable waterproof toolbox, and visibility was maximized with pillars that are placed out of line of sight.

Roof options include a plastic sport roof and a bimini roof with sun visor. Three windshields are available: full, half, hardcoated full, plus a variety of rear window options. Four basic models are available, with virtually limitless options: the Defender, Defender DPS, Defender XT and Defender XT Cab.

The Defender HD8 lists for $10,999; Defender XT HD10 lists for $17,799; and the Defender XT Cab HD10 lists for $23,699.

For more information, visit can-am.brp.com/off-road.

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